Episode 10 - Rachel Carruthers, Head of Internationalisation & Localisation @ Canva

Rachel is Head of Internationalisation & Localisation at Canva. Canva is an online design and publishing tool with a mission to empower everyone in the world to design anything and publish anywhere. Since it was founded in 2013, Canva has grown into a unicorn and one of Australia’s most famous tech companies. Rachel has been at Canva for over 4 and a half years, so she’s overseen an incredible period of international growth as Canva now reaches over 60M MAU in 190 countries and over 100 languages.

Rachel is a member of the international mastermind network and a Bay Area native that is now living and working in Australia, so we share a lot of common interests and connections, and I’ve been looking forward to having her as a guest for a long time.

Here's what we covered:

  • Rachel's background and decision to leave the Bay Area and live and work abroad.

  • Planning international expansion starting from Australia

  • Localization and Internationalization - what these terms mean to Rachel

  • Rachel's day-to-day role at Canva

  • Going live in 100 countries - what goes into it, and the motivation behind such a big push


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Season 2, Episode 1 - Evernote’s expansion into South Korea with Troy Malone

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Episode 9 - Robyn Larsen, International Growth & Marketing UX at Shopify